Branding for VOYEUR, a Los Angeles based sunglass company who wanted to create glasses for the 'LA It-girls & guys'. 

Together with design agency Visual ID, we were asked to develop a brand which would attract the scrutinizing LA target-audience of models and influceners.

We started with story and logo/icon, as well as a vision to create something that felt unattainalble, of heritage, uncontrollable and a bit dangerous.

Icon development.

Logo / Icon in 3d metal feel. 

Sunglass-design with logo on side.